NPA 011: Charitable Giving – Using Story Telling to Find your Donors


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May 13 2014 69 mins   13
Finding donors for your nonprofit can be a daunting task. But using some simple nonprofit story telling techniques can help you find new donors and retain them for years to come. In this podcast I talk with Sierra Jimenez, Development Director at Southeast Alaska Independent Living (S.A.I.L. ). Sierra built a 500 person donor base, using nonprofit story telling techniques, in just seven years. Donations to S.A.I.L, which started at zero, now bring in over $110K annual. Sierra shares with us some of the techniques she used to bring in new long-term donors. Here are some of the simplest ways to get started: Use Social Media Telling your Story Through Photo’s on Facebook Hold events for public relations and awareness raising, not just to raise money. Use events to share and show your mission Send newsletters Easy way to share your story and keeps your organization fresh in people’s minds Become an Ally! Nonprofit Ally is looking for writers to post relevant and informative blog post on this website. You’ll get your own login and author page. You can hear more about this during the last ten minutes of this podcast. Or visit nonprofitally.com/ally to learn more. Links & Resources Southeast Alaska Independent Living: sailinc.org Brock Warner, Warchild – Nonprofit Ally Podcast 006: Nonprofit Fundraising and Donor Retention *The links go to Amazon.com. These are affiliate links. Thank you for considering purchasing these books.