The Importance Of Product Knowledge

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Jul 31 2018 19 mins  
Product knowledge is the most important tool for closing sales. It instills faith, trust, and respect in the customer, which creates a positive customer experience. The importance of product knowledge represents itself the most in these situations. You have to know your product to know if it is the right fit for your client. If you don't know the product you may put your client at risk, it may be the wrong product or services for your client. "An investment in knowledge pays the best interest - Benjamin Franklin".