Casey Demchak - How to Sell Your Story
You've finished your manuscript and now all you have to do is publish it, right?
If you don't want anyone to read your book, then "just" publish it.
Casey Demchak, a copywriter and publishing consultant, is my guest for this episode of The Career Challenges Podcast.
I made this mistake when I self-published a couple of novels some years back. If I had known Casey at the time I'm sure he would have saved me a lot of frustration and headache when it comes to marketing my books. You see, finishing a manuscript isn't the end of your publishing journey. Many authors still believe that if they get a traditional publishing contract, they don't need to market their books. They don't have to do a book marketing plan.
This is not true.
Casey offers a lot of great information for authors who want to market their books. The process is daunting, but with help from Casey, you can start on your book marketing even before you begin writing your manuscript. This may seem counter-intuitive but listen in to find out why it's a great idea.
I also get to hear about Casey's experience in the publishing industry. We even go farther back than that and talk about his career as a screenwriter.
Authors everywhere, even if you've published a book already, would be wise to look into Casey's free resources. He's also launching a book marketing course soon. Sign up for it here;
When you're done listening to this episode of The Career Challenges Podcast, get to writing your marketing material!