Feb 05 2024 24 mins 6
This week on How To Win: Gregory Galant of Muck Rack, discusses the journey of transforming a podcasting venture into a leading software solution for public relations professionals. You’ll hear insights on the importance of building strong journalist relationships, the strategic pivot from service to software, and the value of slow, deliberate growth in the tech industry.
Key Points:
- [00:04:21] "Time to first million in revenue?"
- [00:05:51] "Early days buyer understanding?"
- [00:07:12] "Shift to sales-led approach?"
- [00:09:36] "Product and sales balance for growth?"
- [00:10:12] "Changes post-$10 million revenue?"
- [00:13:48] "Market size doubt at $10 million?"
- [00:18:09] "Reasons for outlasting competitors?"
- [00:20:24] "Top advice for B2B founders?"
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