Jun 17 2020 21 mins 13
Whilst social distancing means everyone has more room in real life, Covid-19 has resulted in the online space becoming more crowded than ever as more entrepreneurs make the switch to save their business.
This means that standing out and building a tribe who want to buy your stuff is going to be more challenging than ever before.
So, what should you do if you’re having these sorts of thoughts and feelings:
“I can’t get people to easily understand what I do”
“I don’t know where to start in getting my message across”
“I find the sales part of speaking uncomfortable and awkward”
“My business doesn’t stand out”
“I can’t seem to connect with people”
“I feel like my talks are boring”
“I can’t communicate the value of what I do”
“I can’t keep people engaged.”
“It just feels so forced when I speak, not like me at all.”
If you can relate to one or more of these and you want to stand out and sell more, then this three-part podcast series is for you.
Ok, let’s kick off with the first thing you need to do, which is avoid these seven deadly sins of speaking online.
Enjoy!
What you’ll discover:
- The audience buttons you need to push with your message.
- The big mistake people make when creating their message.
- Why you shouldn’t just keep sharing ‘how to’ content.
- Why your sales message shouldn’t be the primary focus of your webinar or video.
- How you can get lost in someone else’s persona
- Why you need to make your message ‘sticky’
- The ‘RuPaul’ rule tweak that you need to apply to your speaking
Resources:
https://www.saraharcher.co.uk/challenge
https://www.facebook.com/groups/thespeakingclub/
https://www.facebook.com/SarahArcherSpeak/
Thanks for listening!
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