Measuring Artist Success Across Platforms? Let Data Scientist Josh Hayes Light the Way


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Jun 11 2019 32 mins  
  • Highlights
    • Special interview episode today: Does data science scare you? Does it keep you up at night when you hear or read about it at a panel or on some podcast, and you think to yourself, “I have no idea what they are talking about.”
    • Rest easy and let Chartmetric’s Resident Data Scientist assuage your fears.
    • How do you measure artist success across multiple streaming, social and other Internets platforms? We might have something for you.
  • Mission
    • Good morning, it’s Jason and Josh here at Chartmetric usually with your 3-minute Data Dump where we upload charts, artists, and playlists into your brain so you can stay up on the latest in the music data world.
  • Date
    • This is your Data Dump for Wednesday, June 12th, 2019.
  • Interview Outline
    • What is Cross-Platform Performance scoring and ranking on Chartmetric?
    • CPP measurements
      • Stage: This is the amount of “reach” or “exposure” that an artist has over audiences. The bigger the stage, the more people actively listening, watching, or consuming what the artist is creating.
      • Followers: This is the size of an artist’s “fanbase” or an artist’s “stickiness” with audiences. Followers have opted into tracking an artist and therefore are more likely to re-engage with the artist’s products in the future. Followers are not actively engaging with an artist all the time, but artists have an easier job of connecting with followers than non-followers.
    • Cool CPP video to visualize the data science (made by Graphic & Motion Design Artist Anastasiya Bulavkina)
    • Philosophical debate: what is “best” nowadays?
    • Is there a way for people to reach out to you on the Interwebs, Josh?
  • Outro
    • That’s it for your Daily Data Dump for Wednesday, June 12th, 2019. This is Josh and Jason from Chartmetric.
    • Free accounts are at app.chartmetric.com/signup
    • And article links and show notes are at: podcast.chartmetric.com
    • Happy Wednesday, see you tomorrow!