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Oct 21 2019 50 mins   1
PJ Pereira is Founder and Creative Chairman at Pereira & O'Dell. PJ is an advertising pioneer, and one of the world's most influential creatives. He was named the Top CCO in Adweek's "Creative 100." He was recognized by "Creativity 50," and 4A's "100 People Who Make Advertising Great." In 2016, Pereira & O'Dell was behind the rare participation of a brand in the prestigious “Official Selection” of Sundance Film Festival with NETSCOUT and Werner Herzog's "Lo and Behold, Reveries of the Connected World", named in Esquire Magazine’s Top 10 Best Non-Fiction Films of 2016. His agency is credited with the creation of the first-ever social film, “The Inside Experience”, for Intel and Toshiba in 2011. Its follow-up, “The Beauty Inside”, was a triple Cannes Grand Prix winner, and the first branded content to win an Emmy against regular TV programming. He’s served on 6 Cannes Lions juries, including two jury presidencies. He also serves on the boards of the AdCouncil and The One Club. Beyond advertising, the Brazilian-born native is a best-selling novelist. In 2015, his book trilogy "Gods of Both Worlds" spent a month as the #1 novel in Brazil.