Aug 28 2024 51 mins 1
You may be losing prospective clients if their experience on your website is mediocre—or just plain bad. The guys share how to fix things up to grow your business.
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What do marketing pros look for when they check into a law firm’s website? Gyi and Conrad take us through their processes as they take a deep dive into the structure and content of a Denver PI law firm website. They explain what to be on the lookout for, how issues with both site content and coding negatively affect a user’s experience, and tools they use to assess the visibility, credibility, and success of a site.
The News:
- Will there be any enforcement behind this? We hope so: FTC Fake Reviews Rule and the End of “Fake Reviews”? (John Henson).
- Looks like Google AI Overviews Are Impacted By Core Updates, but will it change anything?
- Joy Hawkins writes about How Links Impact Organic Results and Local Packs, but Gyi’s got beef.
AI Overviews Research: Analyzing sources in Google’s AI-generated answers—Are you tracking this stuff? You should be!
Clio Sets Legal Tech Funding Record with $900M Raise at $3B Valuation. Someone’s got to compete with them, but can they, really?
Mentioned in this Episode:
LEX Summit Digital Marketing Q&A / Live Taping of Lunch Hour Legal Marketing
The Bite - Lunch Hour Legal Marketing Newsletter!
