What can physical therapists learn from survival content creators about avoiding complacency, staying authentic, and keeping patients engaged while building a successful practice?
Can "lazy PT" habits be replaced with creativity, patient-centered care, and actionable inspiration?
Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Jimmy McKay, Director of Communications at Mount Sinai Hospital and Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur.
Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here.
In this episode, we cover:
- How small actions like referencing unique website content or asking thoughtful questions can demonstrate a candidate’s true interest and alignment with your company values.
- Why creating a transparent, detailed job post that highlights challenges (“Toughest Job in NYC!”) can attract the right people while weeding out mismatched applicants.
- Strategies to narrow down a wide applicant pool, from quick phone screens to in-depth video interviews, and identifying red flags early.
- How observing pre-interview behaviors and asking the right questions can uncover traits like initiative, curiosity, and resilience.
- Does some traits perceived as “lazy” might actually be resourcefulness or a mismatch with job demands.
- How studying the best employees in your organization can help craft more effective job ads and refine your hiring criteria.
- How tools like ChatGPT and Google Drive help him document and optimize his recruiting playbook for faster, smarter decision-making.
Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity:
https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-sales
Connect with Dave on:
Email: [email protected]
Instagram: @davekittle
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
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