May 04 2024 51 mins
Welcome to Farm Yarns with Jack Cresswell and Katie Fissenden
Katie is farmer and keen marketer, discusses her background in farming and marketing, the challenges faced by women in agriculture, and the importance of social media in promoting the industry. She highlights the need for a more balanced narrative about farming and the struggles farmers face, such as water access.
Katie also emphasises the value of sharing authentic experiences on social media to educate and engage with the public. In this conversation, Katie and Jack discuss various topics related to agriculture and rural life. They touch on the importance of water management and its impact on communities, as well as the need for mental health support in the agricultural industry.
Katie shares her role as the general manager of Antola Trading, a business that produces unique workshirts. She also expresses her excitement for upcoming projects and her interest in geology. The conversation concludes with book recommendations and a discussion about the future of the podcast.
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