EP143: Flow's Approach to Creating a Unique Brand in a Crowded Market


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Aug 18 2020 39 mins   10

In this episode of the GrowthTLDR, we talk to Daniel Scrivner, the CEO of Flow, the modern project management tool for teams.

Flow is a company at 2 million in ARR with 15 employees and has 300,000 teams who use them across 140 countries. Daniel joined as CEO almost 18 months ago.

We talk to Daniel about what he focused on when becoming CEO to re-accelerate Flow's growth. We discuss the challenges of differentiating your product in a crowded market, why it's better to focus on doing a couple of things better than the competition, and why Daniel thinks of freemium as a defensive play vs. offensive.

Happy Growing!