The Invisible Value Trap: Why It Feels Hard to Explain What You Really Do


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Nov 17 2024 23 mins   1

Are you struggling to explain what you *really* do as a coach? You’re not alone! Many coaches fall into the “invisible value trap,” finding it hard to articulate their transformative work. In this episode, we dig into why it feels so challenging to express your value and what you can do to make it clearer for potential clients.

In this episode, I’ll cover:

- The common mistakes that keep your value hidden from potential clients.

- Why listing features, like “6 live calls and 24/7 support,” won’t cut it.

- How to make your results feel tangible—even if your transformations are deeply personal and individualized.

- The myth that offering *more* services adds value and why it’s actually creating confusion.

- The real key to standing out: clarifying your niche and owning your unique coaching style.

Listen in as I help you:

- Overcome the belief that you need to offer "more" to prove your worth.

- Learn how to highlight emotional and practical impact instead of just listing features.

- Focus on results and client success stories to attract your ideal clients.

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