Jun 16 2015 28 mins
You’ve built up an email list and generated a good chunk of leads, but now what do you do with them?
So many small businesses are putting all of their focus on generating more traffic through search, social media and digital ads, but they’re putting very little effort into actually converting these visitors into customers. And let’s face it, isn’t that the goal in the first place? Just trying a few simple tricks like tweaking your welcome email, offering some quality freebies, being careful of the words you’re using and doing some split testing, can make all the difference to boosting your conversion rate.
As the conversion educator at LeadPages, Tim Paige spends his days helping business owners and entrepreneurs use various data points to increase revenue by converting quality leads into sales.
http://www.agentsofchangecon.com/podcasts/102