Building an Online Business + Finding Your Niche & Core Message


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Oct 15 2024 35 mins  

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In this episode, I’m pulling back the curtain on the crucial steps to building an online business—finding your niche and creating a clear, compelling core message. I dive into my own journey, sharing how I went from “chucking spaghetti at the wall & hoping it sticks” to gaining the clarity and focus that transformed my business.

You'll also hear from past FAVORITE guest Sarah Baldwin, who shares a unique perspective on finding your niche and scaling her own thriving online business. We discuss why honing in on a specific audience is critical in a crowded market, and how to stay aligned with your passion while building a business that resonates.

Whether you’re just starting out or looking to sharpen your focus, this episode is filled with practical insights and candid stories to help you build a sustainable, successful online business.

PS: Connect with me on Instagram, LinkedIn or otherwise drop an email at: [email protected]

PPS: I HIGHLY recommend listening to the past episode with Sarah - your nervous system will thank you ;) Oh, and connect with her over on Instagram