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From Sprint to CEO: Rob Senatore’s Journey with Data2Go Wireless

In this episode of the WIN podcast, host Carrie Richardson interviews Rob Senatore, CEO of Data2Go Wireless.

Rob shares his inspiring journey from being a sales rep at Sprint to becoming the CEO of a thriving wireless company. He discusses the pivotal moments, challenges, and lessons learned along the way, offering valuable insights for aspiring entrepreneurs. Rob emphasizes the importance of adaptability, team building, and strategic planning in achieving business success.

Episode Highlights:

• Early Career at Sprint: Rob's experience as a sales rep and the influence of small business clients.
• Taking the Plunge: The decision to leave Sprint and start his own business with his wife’s support.
• Major Breakthrough: Involvement in New York City's taxi and limo commission technology upgrade.
• Birth of Data2Go Wireless: Developing a software platform to unify multiple wireless carriers.
• Challenges and Lessons: Early struggles with variable charge items and the importance of prepaid billing engines.
• Financial Wisdom: The value of clean books, strategic budgeting, and transitioning from an LLC to a C Corp.
• Leadership and Team Building: Importance of surrounding oneself with a strong team and trusting their expertise.
• Future Growth: Plans for Data2Go Wireless, including new products and strategic partnerships.

Guest Quotes:

• “You have to process the information correctly. But once you process it... you just have to go with it.”
• “Every mistake that you create for yourself or that you have to go through is going to bring you closer to the goal.”
• “The only thing that's for sure is that things will change and that you have to roll with the punches.”

Guest Information:

• Name: Rob Senatore
• Title: CEO of Data2Go Wireless
• Company Website: Data2Go Wireless

Carrie Richardson and Ian Richardson host the WIN Podcast - What's Important Now?

Serial entrepreneurs, life partners and business partners, they have successfully exited from multiple businesses (IT, call center, real estate, marketing) and they help other business owners create their own versions of success.

Ian is certified in Eagle Center For Leadership Making A Difference, Paterson StratOp, and LifePlan.

Carrie has helped create and execute successful outbound sales strategies for over 1200 technology-focused businesses including MSPs, manufacturers, distributors and SaaS firms.

Learn more at www.foxcrowgroup.com

Book time with either of them here: https://randr.consulting/connect

Be a guest on WIN! We host successful entrepreneurs who share advice with other entrepreneurs on how to build, grow or sell a business using examples from their own experience.