Feb 26 2020 37 mins 4
There's not an advertiser alive that doesn't want a bite of your church's marketing budget. They all seem to have convincing arguments as to why their platform is the most potent and cost-effective. How can you tell which ones are actually the best for your situation? On this episode, Nick, Caleb, and Zach talk about impressions, conversions, and mass media. They discuss the value of having multiple "touch points" in church marketing regardless of your church's size (or marketing budget) and how to best leverage the resources that you do have. They also share some of the marketing tools that have been most effective in their own church communities. Check out the YouTube link below for this week's Blackbar video: You Might Be Wasting Your Church Marketing Budget: https://www.youtube.com/watch?v=dlOAEYStRoo Extra Links: Rethink Communication: A Playbook to Clarify and Communicate Everything in Your Church by Phil Bowdle https://cfcclabs.lpages.co/rethink/
