How to Prioritize Your Amazon Account from Listings to SEO to PPC #68


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Jul 28 2020 16 mins   5
Priorities shift a lot, so how do you know what the most important action is to take right now? Here's our prioritization tree that we use at My Amazon Guy. Stranded/Closed Listings - Anything that prevents an active item from selling. Suspensions Listing yanks Policy violations Hazmat Shipments -Items that need to ship into FBA. Keep at 60-90 day supply. Account Launches, data work to get items into Amazon. Day 1 client delivery - competitor research Day 2 keyword search terms Weekly reporting A+ & EBC/Storefront launches. Advertising checkins - weekly Waiting on client responses use following methodology 2 Day Mark - Follow up with email 7 Day Mark - Follow up with phone call and email 14 Day Mark - Follow up with phone and email