Even if you're not an entrepreneur yourself, it's beneficial to approach your networking activities as if you were. This can be called an "intrepreneurial" approach - networking as an entrepreneur, but within a corporate setting.
Your "customers" as an intrepreneur includes your hiring parties, your networking contacts, your colleagues and the people you lead, among others. These are people you, as a leader, want to consistently provide immense value to.
Bob Burg, an award-winning speaker and author, explains how this mindset shift works.
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Bob Burg shares how a subtle shift in focus in not only a more uplifting and fulfilling way of conducting business but the most financially profitable way, as well. For 30 years he’s helped companies, sales leaders, and their teams to more effectively communicate their value, sell at higher prices with less resistance, and grow their businesses based on Endless Referrals. He is also the co-author of The Go-Giver, which has sold over 950,000 copies. You can learn more about Bob and find his incredible resources at burg.com.
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