Nov 30 2024 31 mins
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In this enlightening episode of Negotiate Anything, host Kwame Christian, Esq., M.A. sits down with renowned negotiation expert Ed Brodow to explore powerful strategies for mastering any deal. Drawing from his extensive experience and bestselling book, Negotiation Boot Camp, Ed emphasizes the importance of being assertive and challenging everything in the negotiation process. Through captivating real-life examples, he demonstrates how to effectively defend your interests and establish a win-win framework. Listeners will also gain keen insights into the critical moments when it's best to walk away from a deal, ensuring they never settle for less than they deserve.
What Will Be Covered:
- The concept of "negotiation consciousness" and why it's vital for successful negotiations.
- Real-life examples of effective negotiation tactics, including knowing when to challenge and when to walk away.
- The difference between being assertive and being aggressive, and why it matters in ensuring a fair deal.
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