Branding Matters

Apr 11 2024 13

Branding Matters Podcast artwork

In a world consumed by fierce competition and endless noise - THIS is the podcast that cuts through the clutter, revealing the secrets to success in the game of business. Join me, as I bring you exclusive interviews with visionaries, game-changers, and industry titans who discuss why branding matters.

Branding Matters is ranked in the top Branding Podcasts worldwide. It's one of Goodpods Top 100 Indie Marketing Podcasts for Entrepreneurs. And it's the only podcast to ever be listed on PPAI's #Online18 for 2022 as one of the Most Influential Social Media Voices.

Real conversations. Incredible stories. Valuable branding tips. All here to help you build a brand that matters.

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How Being Vulnerable About Mental Health is Good for Business - John Cameron

Apr 11 2024 24 mins

In this episode I’m sitting down with an inspirational leader who’s on a mission to change lives by changing the narrative about mental health.His name is John Cameron, and he’s the CEO of Keller Construction Ltd. and the Founder of The John Cameron Foundation and Crescendo. During our frank conversation, John opens up about his family's struggles with mental illness and

How To Be a Real Survivor - Charlie Parsons

Mar 28 2024 40 mins

Today I have the privilege of sitting down with a true innovator in the world of reality TV - the creative genius behind the global phenomenon "Survivor."Contrary to popular belief his name is not Mark Burnett, but rather he's a brilliant gent by the name of Charlie Parsons. With a keen eye for storytelling, a pioneering spirit, and a knack for capturing the essence

How to Build a Generous Brand - Ben Higgins (Former Bachelor turned Founder)

Mar 14 2024 38 mins

Today I’m sitting down with Ben Higgins - a former Bachelor who traded in his roses for roasters.You might know Ben from his time on The Bachelorette and The Bachelor, but his impact goes far beyond the glitz and glam of reality TV.What truly sets Ben apart is his unwavering dedication to making a positive impact in the world today. And the way he chooses to do that is with Gener

How To Overcome Failure to Succeed - Luke Lintz (HighKey Enterprises)

Feb 29 2024 29 mins

Today I’m sitting down with Luke Lintz - a remarkable young entrepreneur who achieved his first 7 figures before graduating from high school. Despite facing huge setbacks and failures by the ripe old age of 24, Luke has emerged to become one of the most successful entrepreneurs of his generation.With a social media presence exceeding one million followers on Instagram, Luke is no

How to Get Your Message Out to The World Through Major Media - Cheryl Hunter

Feb 15 2024 35 mins

My guest today is Cheryl Hunter - Founder & CEO of Magnify Your Message; a company that helps people with triumphant stories get their message out to the world through major media. Cheryl has been featured on more than 100 media outlets including Dr. Oz, NBC News, Fox, PBS, Forbes Magazine, Inc., and Entrepreneur to name a few. She has also delivered four TED talks and has publ

How to Convert Followers into Customers - Jenn Hermann

Feb 01 2024 44 mins

My guest today is Jenn Hermann - global expert on Instagram marketing and the genius behind 'Jenn’s Trends'. Jenn is also an author and internationally renowned speaker.With her deep understanding of Instagram, Jenn has become a guiding light for businesses seeking to transform followers into paying customers. Her innovative approach and proven tactics have made her a g

How to Produce a Memorable Brand - Maz Farrelly

Jan 18 2024 49 mins

On this first “official” episode of 2024, I am beyond excited to be sitting down with a true powerhouse! Her name is Maz Farrelly, and she’s one of the brilliant minds behind some of the world’s most popular TV shows - including Dancing With The Stars, The X Factor, and Big Brother, to name a few.With her wealth of experience in producing compelling content, Maz knows bette

A special tribute to my beloved mother - Sylvia Goodson

Jan 04 2024 17 mins

This special edition of Branding Matters is dedicated to my beloved mother - Sylvia Engel Goodson - who died suddenly on Sunday, December 17th, 2023.In it, I share my very personal eulogy about who Sylvia was;As an artist.As a writer.As a yogi.As a wizard.As a wife.And as a mother.As a Bubby, and so much more!It's the ultimate brand story about a woman I loved - very much.And

BEST OF BRANDING MATTERS - How to Create Community - Mark Graham

Dec 28 2023 36 mins

In this episode, I had the privilege of sitting down with someone I'm proud to call my friend. His name is Mark Graham and he's Founder & CEO of commonsku - a software company specifically designed for the promotional products industry. During our fun conversation Mark and I discussed everything from building communities to building connections.Other topics we covered

BEST OF BRANDING MATTERS - How to Give a Killer Pitch - Precious L. Williams

Dec 21 2023 46 mins

In this episode I had the privilege of sitting down with a true BADASS ! Her name is Precious L. Williams, better known as The Killer Pitch Master.Known for her dynamic and spellbinding presentation techniques, Precious shares invaluable insights on how to engage and leave a lasting impression on your audience.Whether you're an entrepreneur, a seasoned professional, or simply