Building your Brand

Apr 16 2024 28

Graphic Designer Liz Mosley wants all you small business owners to build businesses that you LOVE and feel confident about promoting. Through her decade of branding and design experience and with the help of her guests, she shares top tips to take the fear out of selling and building your brand. Produced by: Lucy Lucraft (Instagram @lucylucraft Cover illustration: Matt Joyce (Instagram @mattjoyce_illustrator)

Subscribe on Podcast Addict

Honest Business Will Set you Free with Emily Wylde

Apr 16 2024 41 mins

Sometimes I get to dive into some really deep conversations on this podcast and today I'm chatting about about the personal growth and inner work essential for running a creative business with illustrator and designer Emily Wylde. We talked about Emily's journey of starting her own business during the pandemic, the importance of having honest conversations with ourselves, and the

Aligning Business Integrity with Personal Values with Keri Jarvis

Apr 09 2024 44 mins

I've talked a lot about values and brand values on this podcast. And recently I've had some situations in my business where my values have been put to the test, leading me to make decisions that others might disagree with. And so, when I asked who would be the best person to talk to me about this, everyone told me to talk to Keri Jarvis. Keri is a developmental coach, intersection

Design, Passion, and Parenthood with Jessica Hische

Apr 02 2024 31 mins

One of the best things about having my own podcast is having an excuse to talk to my design and illustration heroes. Remember that rejection challenge that I've been wanging on about Well, Jessica Hish has been at the top of my dream guest list ever since I started the podcast three years ago, and last year I plucked up the courage to ask her. Jessica has always been so open and tr

Small Business Marketing Made Simple with Hannah Isted

Mar 26 2024 42 mins

It's the return of friend of the podcast and newly published aurthor Hannah Isted! As her friend, I am so proud and as a podcast host I can't wait to talk about the process of writing a book because it's something I know lots of you want to do too. In this episode we talk all about how Hannah applied her inimitable style of breaking big things into small, manageable chunks and how

Maximising Visual Storytelling for Small Businesses with Jacqueline Bourke

Mar 19 2024 34 mins

Today on the podcast, my guest is the Senior Director of Creative for EMEA at Getty Images and iStock Jacqueline Bourke. Alongside her team of researchers, art directors and curators Jacqueline is responsible for producing visual insights and imagery and video creation that's been used in award winning, advertising, design, and editorial. We chatted all about how small business ow

Navigating the Intricacies of Business Relationships with Lois Seco

Mar 12 2024 45 mins

You might remember that back in January on Building Your Brand I shared my 2024 goals, one of which was to be able work with my close friend Lois more, as outsourcing a part of my business to her in 2023 worked so well for us both. Well, today you can hear from multi-disciplinary artist and designer Lois Seco about how she thinks it's all going! Outsourcing is something a lot of

Improve your website copy in fifteen minutes with Alice Brown

Mar 05 2024 42 mins

Something I'm guilty of neglecting is my website copy, even though I know it's such an integral part of my branding. So I was thrilled to pick Website Messaging Strategist + Copywriter Alice Brown's brains on how to improve my website copy (and all of yours too!) In today's episode Alice shares the reason why your website copy might feel 'off' and what to do about it in simple, pr

Creating a magical client experience with Fran Smith

Feb 27 2024 56 mins

A theme of this podcast is how to build a brand in a way that feels good to you and true to your personality, and that always encapsulates more than just designing a great logo. Today I'm excited to chat to client experience expert Fran Smith about how to elevate your client experience to grow a community of loyal fans (who'll ultimately do your marketing for you!) We had such a gr

Understanding Inclusive Marketing and the Role of AI with Joyann Boyce

Feb 20 2024 48 mins

I have a complicated relationship with AI. On the one hand I see the time saving benefits of it, and on the other, I worry about the problematic outcomes with tools like generative AI. So I was so happy to chat with the founder and CEO of IncluedAI, Joyann Boyce. IncluedAI is software designed to help marketing teams reduce bias, protect brand reputation and reach wider audiences s

The role of branding in business efficiency with Rebecca Aning-Brown

Feb 13 2024 35 mins

So many of my clients small businesses come about in the most interesting way so today I want to share how Rebecca Aning-Brown went from medicine to running her own successful flower farming business, Silver Grey Foliage. I've worked with Rebecca for two years now, collaborating on a wide range of branding projects and we've developed a really great working relationship so I wanted