Let's Talk Link Building

In this episode, we're joined by Irina Maltseva, former Head of Marketing at Hunter.io and current Growth Lead at Aura.com - a cybersecurity company. We dive into her experience running successful link-building campaigns for Hunter.io using the skyscraper technique and then shifting to a completely different approach. She talks about doing outreach without templates or automat

In this episode, we're joined by Dmytro Sokhach, CEO of Admix Global. Dmytro walks us through how he started purchasing expired domains to obtain backlinks and how that practice grew into his current business. We dive into the differences between purchasing expired domains for link building and using Private Blog Networks (PBNs). Lastly, we go through some of the risks of purc

In this episode, we're joined by Ajay Paghdal, Founder & CEO of OnlyOutreach. Ajay walks us through his background in link building and his experience with having grown and sold a link building agency. We dive into his unique approach to link building and how he creates different personas for outreach. We explore his approach of repurposing expired domains for creating hig

In this week's episode, Dave Schneider from Shortlist.io, walks us through his entrepreneurial journey that touches on multiple aspects of link building. From building the link building outreach tool known as NinjaOutreach, to now building a link building agency.We'll dive into his background and how his start as a travel blogger led him to build and grow the email outrea

In this episode, Ben Treanor, Founder and Director of Break of Dawn, walks us through his experience in the PR industry and his approach to digital PR.We dive into the world of digital PR and how to do reactive campaigns for difficult niches. We also talk about the current trends in digital PR and share our forecast of the outlook for PR campaigns. Lastly, Ben shares his best tips

In this week's episode, Jeff Riddall, Senior Product Manager at OneLocal, walks us through his SEO background and how he started working with link building.We explore various strategies for building links specifically tailored for small local businesses. These include acquiring links from other local businesses or chambers, ensuring listing in local directories, encouraging cl

In this episode, I discuss my overall approach to link building, with a special focus on my favorite strategy: broken link building. Join me as I explore the essential elements of executing a successful broken link building campaign. We'll delve into the process of discovering broken links, evaluating their potential, creating high-quality replacement content, and coming up wi

In this episode, we're joined by Chris Dreyer, CEO & Founder of Rankings.io. He shares his career journey with us and explains how he got into SEO and link building.Chris shares his preferred link building strategies for the legal industry, such as generating pieces of relevant content in the niche that can get links naturally, phone-based outreach, and guest posting. We a

In this episode, we're joined by Debbie Chew, Global SEO Manager at Dialpad. Debbie walks us through her SEO background and how she got started with link building. We dive into her favorite link building strategies for B2B companies, specifically survey-driven research reports. Debbie shares her content creation approach, which involves generating ideas, conducting surveys, an

In this episode, we're joined by Vince Nero. He shares his career journey with us and explains how he got into SEO and link building. Vince shares his tried and tested link building strategies for the real estate industry, such as creating data-driven content pieces and pitching websites in a personalized way in order to maximize the success rate. We also delve into passive li