Business Success in a Virtual World

Apr 08 2024

Business Success in a Virtual World Podcast artwork

The vision of the Metaverse is still evolving. Integrating current business practices into a virtual world will be a business disruptor over time. This podcast with Barton Goldenberg and Tim Bajarin is focused on showcasing current examples and case studies on how many enterprise companies are already using virtual worlds to train staff, interact with field service workers and even use it for customer service and sales. Barton and Tim share how to prepare for and integrate VR, MR, and AR technology into ongoing business operations.

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Lufthansa - Utilizing VR and XR for Training Crews and a Better Customer Experience

Apr 08 2024 27 mins

Lufthansa continues to innovate around these new technologies, as Tim and Barton discuss. Not only does VR and XR impact the aerospace leader in training their crews but it also adds new dimensions for their customers as well in choosing destinations, flights, planes, seat selections and more.

Mercedes - Leaders in Field Service Utilizing AR

Mar 04 2024 30 mins

The Field Service market is a $5 billion market, ripe with AR and VR possible solutions. Mercedes has fully embraced these technologies as they apply these emerging technologies to enhance: 1: Equipment Maintenance 2: Remote Assist 3: Field Inspection Collaboration and Audit Barton an Tim dive into this Field Service arena with a vision of what the fire may look like utilizing AR a

Nvidia and its Rich Omniverse Platform Driving Innovation

Feb 20 2024 35 mins

Nvidia has been a technological leader in innovation. Barton and Tim do a deep dive into Nvidia's Omniverse Cloud platform that allows future thinking companies to develop visionary applications. Eight examples of real world applications are discussed and the leading companies who are embracing these newer and more powerful technologies, made possible by Nvidia's chips.

CES 2024 Recap & Siemens' Industrial Metaverse

Feb 04 2024 34 mins

Tim and Barton discuss their CES panels and their favorite newsworthy products and moments. Also a dive into the Siemens' CEO's keynote and the importance of Siemens' focus on industrial metaverse to digitally simulate complex systems and deliver industry-specific solutions.

Medical & Surgical Advancements Made Possible by VR and AR

Jan 09 2024 32 mins

Tim and Barton discuss the how the evolving VR and AR enhancements are helping individuals in the medical community. Doctors, surgeons and patients are all benefiting from the expanded capabilities of these virtual and augmented technologies. From diagnostics and refined surgical techniques to better outcomes and shorter recoveries - it's a win-win for doctors and patients alike.

Gucci- Defining The Future of The Fashion Industry

Dec 14 2023 31 mins

In this case study of luxury fashion house Gucci, Barton discusses how the metaverse tech tools have influenced this company. As Gucci has embraced the VR and XR tools and implemented varying strategies, not only are they making money in the metaverse, they are influencing an entire fashion industry. From digital design products, reducing physical inventory, NFTs and more, Gucci is

Nike Raises the Bar on VR/XR Implementation

Nov 22 2023 33 mins

Nike takes a leadership position as they take a visionary approach to utilizing VR/XR technologies for customer interaction and NFTs. No longer just sports apparel but blurring the lines with new approaches to engage customers across the multiple markets.

Verizon Making Strides Leveraging VR Technologies

Nov 03 2023 39 mins

Barton Goldenberg and Tim Bajarin discuss the challenges facing Verizon and its strategies utilizing VR technologies. Barton highlights Verizon and dives into two sides of Verizon's challenges: How Verizon utilizes the VR technologies in-house and How Verizon is poised to be a content creator for the metaverse.

Pfizer Innovates Using XR, AR, VR for Training and Future Factories

Oct 12 2023 24 mins

Barton Goldenberg highlights the 174 year-old pharmaceutical company, Pfizer, and the ways it utilizes XR, AR, and VR technologies to give it competitive advantages in future planning and in training its employees.

Marriott International Innovates Utilizing VR/AR/XR Technologies

Sep 19 2023 26 mins

Marriott International is one of the first Hospitality brands to embrace and utilize digital tools. Its utilization of VR/AR/XR tools and apps are helping to redefine what travelers expect from a Marriott property and are molding new travel virtual experiences and igniting curiosity in a new generation of travelers.