All Things Book Marketing

In this episode of "Smith Publicity's All Things Book Marketing," host Sandy Smith, CEO of Smith Publicity, welcomes Annie Oswald, the former Vice President of Publishing at Franklin Covey, now a motivational speaker and publishing consultant.Annie and Sandy discuss insights on the power of international rights and their significance for authors and publishing professionals. Throug

Nurturing Creativity and Marketing Mindsets for AuthorsIn this episode of the All Things Book Marketing Podcast, host Corinne Moulder, Vice President of Smith Publicity, discusses book marketing strategies and author coaching with expert Jennifer Graybeal, a Certified Creativity Coach. Jennifer shares insights from her 10 years of experience in coaching, workshops, and editing, hav

In this episode of All Things Book Marketing, Marissa Eigenbrood, President of Smith Publicity, welcomes Kevin Anderson, CEO of Kevin Anderson & Associates, for an insightful discussion on the evolving landscape of ghostwriting and book publishing.Kevin shares how his unexpected entry into ghostwriting shaped his career and offers a behind-the-scenes look at the collaboration p

In this episode of All Things Book Marketing, Marissa Eigenbrood, President of Smith Publicity, chats with ghostwriter and business strategist Emily Crookston about how to maximize a book’s impact as a powerful marketing tool.Emily offers authors insightful strategies to seamlessly integrate their business goals into the book-writing process, starting well before the final manusc

In the latest episode of the Smith Publicity podcast, Sandy Smith, CEO of Smith Publicity, sits down with publishing veteran and expert Debra Englander. Debra's vast experience in working with business and non-fiction authors discusses:Navigating working with publishers,Importance of building an author brand/platformWhat publishers are looking for in decising which authors to sign

Olivia McCoy and Karen McNally Upson discussed the benefits of print on demand technology for authors, dispelling stigmas associated with self-publishing. Karen offers essential insights into the importance of aligning distribution strategies with reader behavior to maximize book sales.Key PointsThe benefits of print on demand for authors, highlighting how it reduces the need for a

Most promotional efforts will center around publication month, but that doesn't mean your job is done when the first of the next month rolls around! Brand expert Deb Gabor joins us to discuss what it takes to grow and manage a successful brand and key things she's done post-publication with her book.“Leading Expert" doesn't come close to describing Deb Gabor's passion for brands.

You've gotten through writing, editing, design, production, distribution, and publication. Your book is now published and available and... now what? Written Word Media's Emma Boyer joins us in this episode of All Things Book Marketing to discuss timing, strategy, and recommendations for post-publication promotions. Emma Boyer is the VP of Digital Operations at Written Word Media,

For authors navigating complex publishing pathways, a literary agent serves as a guide and advocate,cutting through the noise and opening up the doors to new opportunities on your behalf. Not only isworking with a literary agent essential for any kind of traditional deal, but they can also help authors with translating publishing contracts from hybrid and indie houses as well and c

Literary Agent and author Lucinda Halpern discusses tips for querying and other ways to get connected to and signed by an agent in this episode of All Things Book Marketing! Lucinda Halpern is a literary agent and the founder of Lucinda Literary, based in New York. She has worked with all major publishers, including Penguin Random House, Simon & Schuster, Macmillan, Hachette, a