PPS Pricing Podcast

Oct 16 2024 70 ep. 19 mins 62

PPS Pricing Podcast artwork

The Professional Pricing Society’s mission is to nurture a growing community of pricing professionals committed to disseminating pricing expertise throughout the business world. In short, we connect great ideas with great people. Learn about our MANY resources for pricing professionals globally and membership opportunities at pricingsociety.com.

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Stop The Quoting Madness

Oct 16 2024 17 mins

Lydia M Di Liello, CEO and founder (with more than 25 years of business leadership, supply chain and global pricing expertise) delivers exceptional results through Strategy, Process, and Technology. Leveraging a career at General Motors and b to b manufacturing in Supply Chain and Pricing management, client profitability typically increases from 15%-300% in as little as six months.

GenAI Pricing: Hype or High-Stakes Game Changer?

Oct 09 2024 32 mins

Machine learning has long enhanced pricing, but distinguishing Generative AI's practical applications from hype is challenging. To identify true GenAI opportunities, practitioners should consider: (1) untapped unstructured data sources for price decisions; (2) areas for content automation to enhance pricing; (3) uses for engaging chatbots to improve pricing processes. Stephanie Yee

Segmentation: Mastering the Hidden Challenges

Oct 07 2024 20 mins

Segmenting customers then differentially treating and/or pricing them is a critical aspect of driving both growth and profits. Yet, it’s easier said then done. This workshop provides practical approaches and best practices for avoiding the hidden pitfalls and challenges. Joanne Smith, President of Price to Profits Consulting, is the author of The Pricing and Profit Playbook, The

The Top 3 Levers for Building Pricing Power

Sep 12 2024 23 mins

When growth is stagnant, companies often adjust prices for more revenue. Without a strong understanding of pricing power relative to market alternatives, this can result in the opposite effect: customer churn. In this session, we’ll walk through drivers of pricing power, how to assess them, and strategies to employ before your next price increase. Attendees will learn: - How to

Using Analytics and A.I. for Pricing

Aug 26 2024 19 mins

Pricing is not only about money charged but also about how customers perceive the value a product, which changes over time. In today's connected and competitive world, effective pricing requires flexibility, strategy, and a scientific approach. By using technology to gather insights about customers and develop data-driven pricing strategies, businesses can enhance the customer

How to E. V. A. L. U. A. T. E. Your Marketing: 9 Tools for Pricers

Aug 01 2024 43 mins

Let's be real. It's much easier to defend and raise your prices when strong marketing has your back. But often times, marketing and revenue growth teams work in silos. How can you as pricers deliver informed marketing feedback or suggestions for forward momentum to support your pricing initiatives, collaboratively? E.V.A.L.U.A.T.E. Angie Jackson joined PPS as the Director o

Turning Pricing Complexity Into Opportunity With Intelligent Pricing

Jul 15 2024 18 mins

In this conversation, John Moss, Chief Executive Officer of Flintfox International, discusses the challenges of the current business landscape and how intelligent pricing solutions can help businesses to shore up their bottom line amid volatility. John is the CEO of Flintfox International, the intelligent pricing software provider with world-class IP in pricing and revenue manageme

Telling Persuasive Pricing Stories to Executives

Jun 14 2024 22 mins

The topic of pricing can be complex, abstract, quantitative, and dry. That makes it difficult to write about, especially when you are trying to persuade someone to adopt a new strategy or take specific actions. This podcast will look at several ways that pricing practitioners can improve their writing and tell persuasive pricing stories. Frank Luby has over 25 years of experience i

Stop the Quoting Madness: Use AI To Make Life Easier

Apr 11 2024 22 mins

We are inundated with news of Artificial Intelligence, but how can it really be applied in our daily Pricing lives to help us? This highly interactive workshop addresses how to make AI work for you by providing a practical, step-by-step approach to respond to request for proposals or quotes (RFP, RFQ). Many data components can be quickly executed by AI and can be rerun nearly insta

Revitalize Your Pricing Strategy

Mar 08 2024 14 mins

Markets, competitors, and customers are always changing – and last year’s pricing may be stale based on today’s circumstances. Pricers must have the skills to keep up with the dynamic nature of value drivers in order to help drive pricing power for their organization. In this podcast, we’ll do a deep dive on how to monitor dynamic value drivers and their impact on keeping y