Do You Need A Personal Brand? (Breaking down misconceptions)

Episode Artwork
0% played 00:00 00:00
Mar 03 2020 7 mins  

When it comes to marketing yourself on social media, YOU are your competitive advantage. I often am asked about personal branding, and why / if you need it. My answer is YES, and I often see confusion as to the why/if, based on misconceptions of WHAT a personal brand even is.  If you feel like a personal brand means fitting yourself into a little box, watch this for a refreshing take on what a personal brand actually is, and how you can build it authentically.

If you liked this episode, please take a screenshot of this episode and tag me - @natalieallport in your stories and I’ll share your comments in my story so we can start a conversation!

Leaving a review help this podcast grow, if you can spare a minute please leave a review on iTunes (or Google Play, Anchor, Spotify, etc).



YouTube Video | Personal Branding

YouTube Channel


Say hi to Natalie on social media:





Podcast supported by


Natalie Allport is a former national team snowboarder, athlete, and lifelong entrepreneur. She runs a digital #marketing agency, 93 Agency, has over a decade of experience in social media marketing and personal branding, and is passionate about helping athletes and entrepreneurs build their brands and businesses in the same way she did. She hosts the podcast 'ALL IN', featuring entrepreneurship, motivation, and lifestyle optimization content. Natalie has been featured by several notable media outlets, including the Globe and Mail, on her athletic, educational, and entrepreneurial pursuits.



Whether you’re an #athlete, #entrepreneur, or high-performer, ALL IN is a podcast and platform sharing high-performance tips on business, wellness, and life, as well as interviewing top athletes, entrepreneurs, and high-performers, all with the goal of inspiring motivated individuals to take action in their own lives and go ALL IN on creating the life they deserve.