AgTalk S3E3 - Australian Farm Land Values in 2022 With Elders Analyst Matt Ough


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Mar 13 2022 38 mins   4

My guest today Matt Ough who grew up in Edenhope in the West Wimmera region of Victoria.

He worked on the family’s sheep farm in his teens learning about animal husbandry and pasture management. When he finished his VCE at Edenhope College, Matt took a gap year working as a teller at a local bank branch. During his gap year, Matt decided to combine his love for farming and business by enrolling in the Bachelor of Agribusiness at Marcus Oldham College. While studying, Matt was awarded a Rural Finance scholarship which perked his interest in agricultural commodity markets and analysis. 

In 2014, Matt joined Rural Finance as part of their insights team and produced reports on a number of topics including livestock, dairy, horticulture and his pet topic Australian farmland values. In late 2021, Matt had a change of shirts and now does much of the same in-depth analysis and reporting that he has become renowned for as a Senior Communications Specialist (Market Insights) with Elders.

Outside of work, Matt is the husband of Lauren and father of little Henry, they live in Geelong and frequently escape to the country to visit family and dream about farm ownership.

The discussions on this podcast are for general information and education use only. These discussions should not be taken as constituting professional advice from the either AgTalk, Marcus Oldham College or our guests. This episode was recorded in February 2022.

Marcus Oldham College, AgTalk or our podcasts guests are not liable for any loss caused, whether due to negligence or otherwise arising from the use of, or reliance on, the information provided directly or indirectly, by listening to this podcast.