Jan 28 2021 38 mins 1
Success gaps are an invisible force keeping your customers from paying you -- a confusing checkout process, vague product descriptions, or even a broken website. Claire Suellentrop joins Katelyn Bourgoin on this episode of Customer Show podcast to explain how to find these success gaps and turn them into money-making opportunities.
On this episode of Customer Show, Claire and Katelyn discuss:
- How To Discover Success Gaps In Your Buyer's Journey (And Fix Them)
- What Questions To Ask Your Customers If You Suspect A Success Gap
- How To Create Marketing Collateral To Fill Success Gaps
- And So Much More
Claire Suellentrop is the co-founder of Forget The Funnel and is a SaaS Marketing & Growth expert.
LinkedIn: https://www.linkedin.com/in/clairesuellentrop
Twitter: https://twitter.com/clairesuellen
Forget The Funnel: https://www.forgetthefunnel.com/resources/saas-audience-research-habits
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Connect with Katelyn on Twitter: https://twitter.com/KateBour
Get Your Free Customer Ranking Calculator: https://customercamp.co/calculator
