The power of purposeful communication: Armenia and beyond | Eric Hacopian


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Feb 13 2023 69 mins  

0:00 Intro

2:16 Eric's background

4:01 Moving to Armenia

5:06 The "Insights" show

9:14 What it takes to be a good communicator

12:00 The power of simplicity

15:30 Communication skills and success

18:25 How to become a better communicator?

22:03 How vs. what you communicate

24:57 Assertiveness and difficult conversations

27:08 Communication gaps in the post-USSR area

30:37 The media and freedom of speech in Armenia

32:38 What politics teaches about strategic communication

34:33 Purposeful vs. spontaneous communication

36:12 Seizing the moment, examples from Armenia and Cuba

38:55 One-to-one vs. mass communication

41:35 Honesty and public opinion

43:25 The essence of public relations

45:25 "I follow the current thing"

46:08 Being audience-oriented

48:28 The future of mass communication

50:15 Misunderstandings about mass communication

51:25 Leveraging negativity

53:17 Trump and Pashinyan

54:51 Armenia's lack of communication skills

58:41 How can Armenia improve?\

1:01:49 What matters is what the audience thinks or «էտ ա»

1:03:26 Hope

1:06:25 A word of advice


Join Razmik Sargsyan as he sits down with political analyst and consultant Eric Hacopian on the latest episode of Brand New Thought. Eric's illustrious career spanning three decades in American politics, his expertise in political affairs and public relations have made him a well-known figure.  Eric is a true visionary and has been at the forefront of numerous Presidential, Congressional, State and Municipal election campaigns.  

Eric has relocated to Armenia, where he has become a household name thanks to his highly-regarded show on Civilinet, "Insights with Eric Hacopian." With its meaningful discussions on the latest political developments happening around the country, it's no wonder that the show has quickly become so popular. 

In this episode, Eric and Razmik delve into the world of purposeful communication and tactics, exploring the blindspots that exist in both one to one and mass communication. Eric shares his insights on what it takes to create meaningful and impactful messages, how to connect with your audience on a deeper level, how communication is inherently tied to leadership and other topics related to public relations.   Throughout the show Eric and Razmik also discuss the communication and media issues in Armenia and their sources.

Don't miss out on this thought-provoking conversation that will challenge you to rethink your perspectives on purposeful communication.  

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About Brand New Thought & Razmik 

Brand New Thought is a platform dedicated to paradigm shifts in personal development. It is founded by Razmik Sargsyan, a mass communication specialist and a transformational coach helping individuals and groups achieve lasting freedom from anxiety while simultaneously increasing productivity, focus and clarity of mind.  The Brand New Thought podcast features leading executive coaches, counselors and researchers who share their understanding of how the mind works and how to use that knowledge for creating a joyful and highly effective life. 

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For coaching programs, online courses and public relations services go to  https://www.brandnewthought.com

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