C-E-OVER-IT - Mastering Pre-Launch Content

May 16 2024 38 mins

Welcome to another episode of See Over It with your host, Carli Anna! Today, we're diving deep into the world of launching and how to prepare your content to make it as smooth and successful as possible. This episode is a sneak peek into our exclusive 10K Girl Gang workshops, so buckle up for some top-tier advice!

[00:00] Intro: Carli Anna welcomes you and sets the stage for today's topic: launching strategies.
[02:22] Personal Update: A heartfelt story about Carli's cousin's recent tragedy and how she's supporting them with a special sale and GoFundMe campaign.
[07:01] Funny Story: Carli shares a hilarious encounter with a follower's feedback on her donation email.
[11:33] Launching Basics: Why launching once a quarter is crucial for every business and how to get started.
[13:48] Stage 1 - Getting People to Listen: Tips on connecting with your audience and making your content engaging and relatable.
[16:07] Stage 1 Content Focus: The types of content to post for maximum engagement and growth, including Muse content, collabs, and hot takes.
[18:21] Stage 2 - Building Trust: Shifting focus to educational and authority posts to establish yourself as an expert.
[22:57] Stage 2 Content Focus: How to create actionable educational content and thought leadership posts.
[29:53] Stage 3 - Preparing to Buy: Getting your audience ready for the big launch with proof, inspirational, and objection-busting content.
[32:11] Stage 3 Content Focus: Detailed strategies for creating compelling proof content and effective sales posts.
[36:33] Launch Week Teaser: A brief look at what happens during the actual launch week and how to make it successful.
[39:00] Conclusion: Recap of the episode and final thoughts on mastering your launch strategy.