14: Danny Lowney: The Influencers


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Apr 27 2021 15 mins  
This week, I’m talking podcasting value with Danny Lowney, managing director of influencer agency, Sixteenth who is watching with interest the potential of podcasting to become the next platform for making some serious cash. He explains the impact of podcast sponsorship and advertising and podcasting fits among the usual channels of Instagram and Youtube in terms of value for brands