Mar 26 2024 36 mins
Isaac Medeiros is the founder of Mini Katana, an 8-figure viral sword store.
(00:51) Selling swords on TikTok, Meta, and YouTube (7:26) Isaac's previous businesses (9:12) TikTok sucks, YouTube rocks, Twitter has insane potential (13:11) How to build a media team (22:22) How to pick a category for your business (24:14) Battling burnout and internet addiction (31:09) The AI boom makes great authentic content stand out more
Jason Levin is a viral marketer and Head of Growth at Product Hunt. Read Jason's weekly advice column on organic social media growth for startups.
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Past guests of The Jason Levin Show include: Eric Jorgenson, Greg Isenberg, Jack Raines, Paul Millerd, Mike Solana, Danny Miranda, Billy Oppenheimer, Jack Rhysider, Ben Wilson, and more.