CS MasterClass #2: Delivering Measurable Value to Customers


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Jun 04 2024 52 mins   2

In Episode 2 of the Customer Success Masterclass, we explore how to create a repeatable process to deliver measurable value to your customers.

Hosted by Daphne Costa Lopes, this episode delves into the intricacies of crafting effective customer journeys that guide customers to value realization.

Here’s what we’ll cover:

  • Customer Journeys as Value Maps: Learn how to reverse engineer success by using customer journeys as the blueprint for value realization.
  • The 7-Step Customer Value Realisation Journey: Discover the best solution I’ve found— a streamlined, seven-step journey that ensures consistent and measurable value delivery to customers.
  • Common Pitfalls in Customer Journeys: Identify and avoid the typical mistakes companies make.


The expert interview of the week is with Tori Jeffcoat, the Head of Customer Success and AI Strategy at Gainsight.


Join us to gain practical insights and actionable strategies for enhancing your customer success efforts. Don’t miss this episode to transform how your organization delivers value and achieves customer satisfaction!


Resources:

A 7-Stage Customer Journey To Drive Success Proactively

Do We Really Need Customer Journey Maps?