Oct 09 2023 11 mins
SendFox competes in the $1.2B+ email marketing industry. Yet, they're not using SEO to drive growth. In this episode (which is the first in a new series that I'm starting), I share how the SendFox team could use SEO to grow organic traffic and acquire user signups. Specifically, I share how they can:
- Rank for high-intent non-branded keywords.
- Position themselves as an alternative to their top competitors.
- Capture people who are undecided about using their product.
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