Ep 37 This Week in Ecommerce: The Third Cookie Delay: Google Pushes Back Until 2025 & March Retail Meltdown


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May 07 2024 21 mins  

Welcome to This Week in Ecommerce, your go-to podcast for the latest news and insights in the online retail world.

In this episode, Mal Chia and Paul Waddy discuss the current state and future outlook of ecommerce including the pressing issues and strategies impacting retailers today.


The Third Cookie Delay: Google Pushes Back Until 2025: The hosts explore Google's recent decision to delay the deprecation of third-party cookies until 2025. What does this mean for online retailers and their advertising strategies? Mal and Paul break down the implications and offer insights into navigating this extended timeline.


March Retail Meltdown: The Worst Record to Date: Analysing the concerning dip in retail sales reported for March, with a historic 0.4% decline, the discussion turns to the potential causes and effects on the market. They reflect on the broader economic indicators and what retailers can do to mitigate these challenges.


Surviving Broken Business Models in Ecommerce: The conversation gets real as they address the stark realities of ineffective business models plaguing some ecommerce players. From profitability issues to strategic missteps, Mal and Paul discuss how businesses can revitalise their operations and focus on sustainable growth.


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