Aug 28 2024 40 mins 1
In this episode, hosts Jo and Max are joined by seasoned e-commerce expert Norm Farrar, host of the industry-leading Lunch with Norm podcast.
Known for his deep insights into AI and e-commerce, Norm shares his thoughts on how AI is reshaping the Amazon marketplace and the broader e-commerce industry. He emphasizes the importance of staying ahead in a rapidly evolving field where AI tools are becoming essential for everything from optimizing product titles to enhancing ad campaigns and even translating content across multiple languages. Norm underscores that embracing AI is no longer optional—it's crucial for staying competitive. Norm highlights some of the most impactful AI tools that entrepreneurs can leverage to boost their businesses.
Towards the end, the conversation shifts to broader business strategies, including the importance of building a strong brand in 2024 and the value of finding niche markets. Norm shares insights from his own journey, from early entrepreneurial ventures to his current projects.
This podcast is brought to you by Ecomtent and Amazing Wave.
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