May 28 2024 46 mins
Who is behind the successful and well known Influencer Management Agency, Vive Management? A hard working, 25 year old marketing powerhouse named Isabella Lynden. I caught up with Isabella in Sydney to ask her about how she forged such a successful career in a relatively small amount of time.
Izzy is so kind, genuine and an absolute joy to speak to, in this chat we dive into:
- How Izzy began influencer management on the side of her 9-5
- How Izzy knew it was time to leave her job and go all in on Vive
- How Izzy worked her way up as a fashion marketer at Status Anxiety
- Izzy's advice for girls who want to work in fashion marketing
- The BTS and the unexpected aspects of talent management
- How Vive landed Ashes Bines on their talent roster
- How Izzy maintains interstate client relationships
- Work life balance and how she manages 50 influencers
- What a day in the life of a talent manager looks like
- Izzy's advice on making industry connections and her networking tips
- What Izzy looks for in a new hire
- Izzy's best and worst career advice that she has ever received
- How Izzy would build a career in PR and Talent management today if she had to start from scratch
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