Jan 15 2025 31 mins 1
Veronica Richards is the COO at CALLS Contact Center and VP at WW CALLS Canada. She is based in Burlington, Ontario, Canada.
Veronica is also the marketing director of the Mexico Business Club in Toronto.
Veronica is originally from Mexico and now works with Mexico from her base in Canada so Peter called her to ask about BPO and CX in Mexico in addition to the attractiveness of the consumer market in Mexico - a market with a population of 128 million people.
What opportunities are created by being located so close to the USA and what opportunities are now being created in Mexico itself?
