Crayola Creativity Week 2025!


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Jan 16 2025 26 mins   14

In this Marketing Over Coffee:

Victoria Lozano, EVP Marketing at Crayola, talks with us about the power of creativity for kids!



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Brought to you by our sponsors: Wix Studio and NetSuite


Leading at the big brands – coming out of NYU Stearn and going to Pfizer, Cadbury and then Crayola


Driving the brand, and growing the business


Child creativity as a life skill


The brand revolving around products, experiences, and content


Creativity Week! Reaching 8.5 million children, over 100 countries, in their 4th year! (Sign up here!)Crayola Creativity Week 2025


Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!


Running the program via email to eliminate all the logistical headaches


Matthew McConaughey, Jennifer Aniston, Mo Willems and more


Research on the relationship between creativity and confidence


Adaptive learning supplies so everyone can develop creativity


NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.


Inside Out 2


Victoria on LinkedIn


Sign up for the text line: 1-617-812-5494


Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie


Sign up for the Marketing Over Coffee Newsletter to get early access!


Our theme song is Mellow G by Fonkmasters


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