Rising misinformation and vaccine skepticism triggered by the COVID-19 pandemic have created unique challenges for obstetric care professionals to gain patient trust. In this episode, Labor of Love host Veronica Pimentel, MD, MS, FACOG, discusses strategies to build connection and trust with patients and deliver better pregnancy care with guests Camille Clare, MD, MPH, CPE, FACOG, chair and tenured professor in the department of obstetrics and gynecology at Downstate Health Sciences University, and Kristin Lyerly, MD, MPH, FACOG, a board-certified obstetrician–gynecologist at CCM Health.