Ep 7. David Johnstone


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Jun 27 2023 63 mins  
David didn’t found the first agency he started running, and in his own words, he inherited quite the mess. But if failure breeds success he’s the proof. He’s just completed a successful M&A and grown his agency - After Digital - to run with a recurring revenue rate of 70%.

We had such a load of fun recording this conversation because David is as funny as he is eloquent about all things business. We cover a lot of topics in this episode, including the risks and successes of niching into a sector, international growth, creating a people-first culture, the loss of a co-Director, mental health, and office dog Noodle the Golden Doodle!

Jump onto the website to learn more about After Digital

Read all about the merger between Peppered and After Digital, announced just after we recorded this episode back in April.