E10 Part 1: Mushfiq Sarker on Website Flipping


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Jul 17 2020 55 mins   11
In this episode of the Website Investing podcast, Richard speaks with Mushfiq Sarker from Inventige on his success brokering and flipping websites. Mushfiq was very active in the early days of the Flipping Websites facebook group as well as on the Just Start Reddit forum and now writes case studies on his Website Flipping publication. This was a longer conversation (almost 2 hours), actionable from start to finish. In this part 1, free subscribers get the first 50 minutes of the conversation; paying subscribers also get part 2 in their RSS feed. As is typical, part 2 elicits more insights as we get deeper into the conversation. EPISODE SPONSORS ? Niche Website Builders - a hands-off approach to outsourcing your content. Packages include keyword research & high-converting review templates. Get 10% off your first order. ? Ezoic - an AI-driven platform built for publishers to optimize ad revenue and maximize site speed. You can start a free trial of Ezoic today. Part 1 Show Notes Mushfiq’s Background Beginnings and First Website Flip Mushfiq started building a Voice Over Internet Protocol (VOIP) website on Blogspot in 2008 while in college. 2 years later, an Australian company offered to buy his website, making it his first flip. He then decided to make a Flippa account to buy websites, which he would work on and sell. Currently, Mushfiq has over 100 transactions on Flippa, where he buys and sells websites himself or for others. Losing his Flippa Account and Involvement in a Lawsuit In 2015, Mushfiq bought a website and sold it on Flippa. Later on, the buyer was sued for using an image on the website without permission. This image was uploaded by the first owner of the website. The buyer then sued Mushfiq and reported him to Flippa, leading to Mushfiq Flippa account getting banned for a year. Eventually, a settlement was reached and Mushfiq got his account back, but he also lost his Super Seller status in the process. He now makes sure that the photos on his websites aren’t copyrighted images, and even got liability insurance as a precaution. Protecting Yourself Against Liabilities Holding and developing a domain can come with a lot of liabilities, especially in the US. Website visitors can file lawsuits anytime, so it’s best for website owners and creators to be safe. Mushfiq has a lawyer assess his websites, and has him put up privacy policy disclaimers. This is a good way of protecting yourself against lawsuits and ridding yourself of liability when people visit your website. Website owners should also watch out for other types of lawsuits too. The Flipping Industry Finding Success on Flippa All of Mushfiq’s successful sites have come from Flippa. Though he has bought websites on a website flipper Facebook group, these were mostly short-term flips. Flippa has numerous websites created by hobbyists who have put up a ton of content for years, and these are what Mushfiq tends to buy. Multiples and Changes in the Industry In the past, if Mushfiq would buy a simple domain, he would buy it in 10x or 15x multiples. However, in recent years, people have learned that the multiples are actually in the 25x to 35x range, so it’s become very difficult to purchase them at lower multiples. The general industry has become smarter, and people are now wary to sell lower. As a result, being a broker isn’t as profitable as it was before, with direct deals and marketplaces becoming more common. Mushfiq states: I don’t think there’s a future for a broker in this industry, I think Investors Club is doing the right thing, just being a connector, and that’s where I’m going to as well. Right now, brokers profit off of high-end websites in the 7-figure range, and this will continue for the foreseeable future. However, anything lower than 7 figures could be under attack by new automated platforms which offer far lower fees. Flip or Keep? Mushfiq usually keeps websites for as long as he can, and would flip only if he needs [...]