Jan 26 2025 19 mins
This podcast is brought to you by @marlobeautysupply ! If you aren’t shopping at Marlo beauty already, you HAVE to check them out! Here are a few ways as a salon owner to keep your stylists busy: First off - you need to look cohesive and professional or stylists will not want to work with you. Market to the stylists and clients you want to work with - that brings me to # 1 1. Establish a brand! Use canva to create a brand kit - I will be talking about this in my class on Monday (the 360° Guest Experience - comment 360 below for details) 2. Work a content strategy - post 3 kinds of content and focus the most on awareness and consideration content and less on conversion content - ads are much better for conversion content to retarget the clients viewing your content which brings me to # 3 3. RUN ADS! We are always running ads to keep our staff busy. It’s a great way to buy back your time and retarget the people viewing content. It takes 16 times of seeing your brand for someone to make a decision to book it’s a no brainer to run ads otherwise you’re gonna book slowly! Salon owners if you need help with this it is absolutely insane not to join my Mastermind Group @thenetworkmastermind. Here you will have access to 1 coaching call / month with me (group LIVE q+a) and my 2025 curriculum the 360 Guest experience plus all of my other online education for $50/month.