Feb 26 2024 26 mins
The secret to business growth in any industry, especially home services, is building a strong brand that people recognize and trust.
To illustrate the power of effective branding, I invited Patrick Macisaac on the show! Patrick is the managing partner at Roby Services, a proud subsidiary of The Roby Family of Companies. With a remarkable 74-year legacy in the Charlotte community, you best believe there’s much to learn from them!
Patrick and I talked about the challenges of growing the Roby Services brand, how a great reputation and company culture can help attract, hire, and retain the right employees, and how Patrick implemented EOS across Roby Services.
Tune in!
Key Takeaways:
- 00:00:00 Intro
- 00:00:52 From Roby Elecrtical to Roby Services
- 00:06:00 The importance of strong branding
- 00:13:27 The home service industry after COVID
- 00:15:28 Implementing EOS
- 00:23:19 Outro
Additional resources:
➡️ Follow Patrick Macisaac on LinkedIn: https://www.linkedin.com/in/patrick-macisaac-6031517/
➡️ Follow me on LinkedIn: https://www.linkedin.com/in/doylebrandon/
➡️ Ready to level up your home service marketing? Let’s talk: https://www.bluecorona.com/
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BlueTube is a home services podcast dedicated to all those who want to gain valuable industry insights and grow their home service business.
This podcast is brought to you by Blue Corona: https://www.bluecorona.com/
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