Jan 18 2025 45 mins
Today's guest is Jorge Longman - National Account Controller at the gut-health superstars Bio & Me.
I met Jorge at a YF course for category management last year and I KNEW I had to get him on.
He's a man who know's his stuff, and this conversation is rich with insights and tangible lessons for anyone working in the world of retail.
We dive into:
His first sales role at American Tobacco after moving away from the idea of being a PE Teacher.
Moving on to The Big Prawn Company and the lessons along the way.
Joining Natural Balance foods (TREK & NAKD) and starting to thrive in a food & drink brand he truly believed in.
The experience of working through a major acquisition by Lotus bakeries and the changes that caused.
And why Bio & Me is such an exciting brand to be a part of.
Plus SO much more.
As always, thanks for tuning in and let me know what you thought of this episode here or in the comments below!
Also, check out the ever growing Unfounders Song Selection playlist on Spotify.... it's WILD.
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Intro Jingle Credits to All Good Folks - Free Flowin' from Uppbeat