Feb 19 2025 27 mins
A lot of people talk about USPs in a corporate, structured way, but the truth is, the biggest differentiator in your business is you. Your personality, your experiences, your passions, and even the way you communicate all play a massive role in attracting the right people. You don’t need to be the loudest or flashiest - standing out simply means connecting with the right clients in a way that feels natural to you.
In This Episode, You'll Learn:
In This Episode, You'll Learn:
- How to identify what makes your business stand out.
- Why your unique brilliance isn’t just about a USP (Unique Selling Proposition).
- The role of personality in attracting the right clients.
- Why comparison can dilute your authenticity and make business harder.
- How small things, like your style and approach, can make a big impact.
Resources Mentioned:
- 📝 Escape the Overwhelm Guide – Simplify your business and focus on what truly matters.
- 📩 Weekly No-BS Emails – Business tips and insights delivered straight to your inbox.
- 🎢 Join Confidence to Grow – Build the business you truly love with my support.
Connect with Me:
- Instagram: @libbylangley
- LinkedIn: Libby Langley
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