150. Super Bowl VIX: Analyzing ads, decisions, commentary, and implications


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Feb 13 2025 36 mins  

The Super Bowl recently happened in the U.S., and there was a lot of chatter leading up to it, during it, and well after it on a number of fronts related to inclusion and inclusive marketing. In this episode, I cover a lot of it, including the NFL changing the phrase in the end zone, the singing of 'Lift Every Voice and Sing' during the pregame, the ads, and much more.


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Roger Goodell says NFL got it wrong

Ledisi sings 'Lift Every Voice and Sing' at the Super Bowl

Roger Goodell reaffirms the NFL's commitment to diversity, equity, and inclusion ahead of Super Bowl VIX (first minute)

All Ads for Super Bowl VIX

Statistics on diversity in Super Bowl VIX ads

Super Bowl ads focused on women's empowerment