Ep 79: How Experimenting with Your Podcast Can Lead to Unprecedented Growth and Success


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Mar 25 2024 10 mins  

Do you experiment enough with your podcast?

In this episode, I am joined by Adam from Podcasting Business School to discuss the importance of experimenting more with your podcast. I know it can be scary to try new things, worried you might lose listeners. But be brave - what's the worst that could happen? The worst-case scenario is that your listeners will skip an episode they don't love rather than unsubscribe.

We share examples and podcasting tips of experiments, like workshop weeks with multiple episodes released at once and incorporating audience audio clips. Podcasting is still new with few rules, so we have so much room for creativity.

Consider what's holding you back from experimenting. Is it fear of failure? Know that one "bad" episode won't ruin your podcast. And trying new things, whether it's your format, guests, topics, or marketing, could take your show to the next level.

I'm here to tell you - be fearless. The opportunities here are immense, for both hosts and guests. This is the frontier, and together we're still shaping what podcasting can become. So try something new today! What do you have to lose?

Highlights:

  • The fear of putting out a bad episode and losing subscribers.
  • Examples of podcast experiments, such as workshop weeks and audience audio clips.
  • Creating snippet episodes to cater to a specific audience.
  • The evolving nature of podcasting and the lack of rules.
  • The freedom and opportunity podcasting provides for creators and guests.
  • Podcasting as a business tool and its growth and acceptance.
  • Using experimentation to improve format, guests, questions, topics, and marketing.
  • Overcoming the fear of potential outcomes and embracing new ideas.



Timestamps:

  • 00:00:00 Do You Experiment Enough with Your Podcast?
  • 00:01:07 How to be Fearless and Experiment with Your Podcast Content
  • 00:03:49 The Frontier of Podcasting: Rule-Breaking and Innovation
  • 00:05:51 The Potential of Podcasting as a Business Tool
  • 00:08:45 Experimenting with Your Podcasting

Guest bio:

Adam Schaeuble is a full-time podcaster, podcasting business consultant, and the host of the Apple Top 100 ranked podcast Podcasting Business School. Adam uses his three-phase Podcasting Business Accelerator process to help coaches, consultants, and service providers leverage podcasting to generate a 6 figure income stream while subtracting at least ONE day from their work week.


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