TikTok Who? Why Your Instagram Captions Are More Important Than Ever


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Feb 20 2023 18 mins  

SAVE THE DATE! Tuesday 28 February
Come along to Content Class (it's free!) where I'll give you the simple 3-step process I use to create Bossy.'s content, and give you an idea-to-caption breakdown of the posts that have received over 100 saves! To come along live or catch the replay, make sure you're registered: https://www.bossycopycollege.com/caption-coach-masterclass.

As business owners, our own social media channels always fall to the bottom of the list. It doesn't help that content creation is SO time-consuming, and it's always impossible to think of a caption. But before you give up, let me explain five reasons why your captions have never been so important.

In this episode, I cover:

  • How to grab a scroller's attention
  • Examples of raw + relatable content that works
  • Competing with TikTok and why you don't need to introduce yet another platform
  • Using your captions to convey your brand personality
  • How captions can help you tick off every marketing goal

Enrol in Caption Coach — my workshop mini-course — and learn to confidently create Instagram content that saves time, stands out in a sea of same and scores crazy high engagement. The best bit? It only takes half a day to complete. Enrol here!

Wanna keep the conversation going or be Instagram pals? Come follow us here and say hi in the DMs.

If you liked this episode and The Bossy. Type podcast, please take a minute to follow, and leave a rating/review. You can do that right now by clicking here and choosing your platform. If you loved this episode, take a screenshot and share it to your Stories! You'll be helping me to reach more people, and I promise to buy you a drink next time I see you.