Content Funnels

Attention business enthusiasts and content creators! Do you want to stay updated on making awesome short-form content and crushing it in the media industry?

Look no further than the latest episode of Content Funnels, where Michael Sikand, co-founder of Our Future, discusses the latest trends and strategies for short-form content creation.

In this podcast episode, Michael shares how his company's recent acquisition by Morning Brew has helped them derisk their business.

He also makes bold predictions about the future of TikTok in the US and how a possible ban would affect other short-form video platforms like YouTube shorts and reels.

If you tune in to this episode, you’ll also find out:

- what is the future of content creation in general

- how you can leverage short-form content to grow your own brand

- which platform has the most optimistic outlook

- how a 12-year-old leveraged his content to earn millions of dollars

Let’s dive into the exciting world of short-form content creation!

Key Takeaways:

• What is our future? (00:00)
• Selling the company to MorningBrew (01:16)
• The way to value short-form content businesses (04:02)
• A 12-year-old who makes millions of dollars and the future of content (05:47)
• Crazy examples of companies that are doing short-form content (07:30)
• The platform with the most optimistic outlook in the next 3 years (09:04)
• The future of TikTok and the consequences of the possible ban (10:15)
• Monetizing short-form content (11:50)
• Michael’s predictions about content in general (16:16)
• Using AI and Chat GPT (17:21)
• Where to find Michael (19:52)

Additional sources:

🤖 Let A.I. write your podcast show notes: https://www.usemelville.com

✅ 2x your pod downloads in 90 days: https://morepodcastdownloads.com

🤝 Connect with me⁣ on Twitter, LinkedIn, and Instagram

👉 Check out my YouTube channel

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🤝 Connect with Michael: https://twitter.com/michaelsikand